Uncover How To Demonstrate The Incremental Value of Gene Therapies in a Space Where Other Treatment Options Exist and There Is a Perception of Little Unmet Need

Time: 1:50 pm
day: Day Two


  • Identify how gene therapy developers are disrupting therapeutic areas such as Hemophilia, where non gene therapy treatment options exist and are currently valued
  • Discuss how adopting a co-creation model with physicians and patient advocacy groups increases ‘buy in’ and strengthens the value story